The cultural logic of media convergence henry jenkins, 2004. Henry jenkins is the provosts professor of communication, journalism, cinematic arts and education at the university of southern california. The fresh research and radical insights in convergence culture deserve a wide and. He is the author or editor of 20 books including textual poachers. Convergence culture is the future, but it is taking shape now. Media convergence is what makes humans dependent on media. The futures of entertainment is an annual event which explores the current state and future of media properties, brands, and audiences and the way these groups interact and intersect with one another. Henry jenkins is director of the comparative media studies program at mit. Convergence culture henry jenkins slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Read convergence culture where old and new media collide by henry jenkins available from rakuten kobo.
And last but hardly least, i want to thank henry jenkins iv, who has. Jenkins, henry published by nyu press for additional information about this book. Where old and new media collide updated convergence culture. Jenkins and media convergence the term media convergence refers to a range of media merged into one. Ppt from a graduate course summarizes key points in the first half of henry jenkinss seminal book, convergence culture. The worst thing a kid can say about a game is its too easy. Henry jenkins is one of my favourite media scholars. Welcome to convergence culture june 19, 2006 henry jenkins. Music storinglist every device you can think ofwhere people store music. His most recent book, focused on media change in its full context, is called convergence culture. Henry jenkins is an american academic of media culture and has been interested in the role fans play in defining media culture. Creating meaning and value in a networked society, and by any. Henry jenkins iii born june 4, 1958 is an american media scholar and provost professor of communication, journalism, and cinematic arts, a joint professorship at the university of southern california usc annenberg school for communication and journalism and the usc school of cinematic arts.
Henry jenkins is the provosts professor of communication, journalism, and cinematic arts at the university of southern california. Jenkins henry, convergence culture linkedin slideshare. In the 20 updated version of convergence culture, entitled spreadable media, jenkins elaborates on this idea, stating uses of particular services should not be. He also believes that media will continue to grow in multiple ways through. Henry jenkins has contributed a lot to the popularity as well as for the uptake of participatory culture as a theoretical framework. In this book, jenkins introduces the reader to the ways in. He wrote a fascinating book called, convergence culture. Where old and new media collide by henry jenkins in djvu, fb3, txt download ebook. Henry jenkins, one of americas most respected media analysts, delves beneath the new media hype to uncover the important cultural transformations that are taking place as media converge. Henry jenkins is the foremost authority in transmedia and convergence culture.
Bring on the monolithic block of eyeballs bruce sterling,author, blogger, visionary jenkins is an astute observer of media culture and his insights are. Educators, media specialists, policy makers and parents will find convergence culture both lively and. Where old and new media collide updated by jenkins, henry author paperback sep 2008 paperback sep 01 2008 jenkins, henry on. Educators, media specialists, policy makers and parents will find convergence culture both lively and enlightening. Media theorist henry jenkins has devoted a lot of time to thinking about convergence. Convergence does not occur through media appliances, however sophisticated they may become. Technological convergence economic convergence social or organic convergence cultural convergence global convergence 3. Participatory culture is a broadbased term that subsumes a wide array of activities that users perform in the digital age. Media convergence is more than simply a technological shift. He argues that convergence isnt an end result but instead a process that changes how media is both consumed and produced.
We are entering an era where media will be everywhere, and we will use all kinds of media in relation to one another. Convergence culture is in many ways the culmination of the past eight years of my life, an outgrowth of m buily effort ud p mits tos. And now, you pitch a world because a world can support multiple characters and multiple stories across multiple media. Where new and old media collide cmn5150 slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. In convergence culture, jenkins notes that convergence culture represents a cultural shift as consumers are encouraged to seek out new information and make connections among dispersed media content p. Jenkins knows exactly what he means by the term convergence, and his definition is much more complex, subtle, and interesting than the old one. Definition henry jenkins media convergence is an idea that the industry have which involves all media merging together to be controlled. Henry jenkins at mit talks about transmedia david paul.
In transmedia, stories can be told through music, games, movies, television and books. Henry jenkins, one among americas most revered media analysts, delves beneath the brand new media hype to uncover the essential cultural transformations which are happening as media converge. Outline how that text or texts challenge established rules and also. Henry jenkins describes 5 processes that make up convergence culture. Where old and new media collide 9780814742952 by jenkins, henry and a great selection of similar new, used and collectible books available now at great prices. In the next few posts, i am going to share some of my thoughts from reading this incredibly informative text. Media education for the 21st century henry jenkins,director of the comparative media studies program. Media convergence convergence culture by henry jenkins 2.
Where old and new media collide, henry jenkins, a major figure in the study of fan culture, continues and expands his work on the fan and blog cultures that exists in digital social networks. He also has a joint faculty appointment with the usc rossier school of education. A presentation on the topic of media convergence with particular reference to the research of henry jenkins. Now, in 2017, any consumer can download music off the internet to make a custom mashup, then post that back online for a new group of consumers to listen to. After reading many excerpts from his works over the course of my undergrad, i decided to purchase convergence culture with an eye towards potentially using some of its concepts in my graduate work. Where old and new media collide ebook written by henry jenkins.
Henry jenkins calls this participatory culture, which is when the consumerproducer dichotomy changes and. Identify a text or series of texts that challenge the previously established rules of engagement between consumer and producer. The fresh research and radical insights in convergence culture deserve a wide and thoughtful readership. Convergence culture ebook by henry jenkins rakuten kobo. Culture of democracy with david thorburn, in henry jenkins and. Apr 30, 2012 announcing rios henry jenkins transmedia lab apr 30, 2012 apr 27, 2012 otaku culture in a connected world. Henry jenkins, mit professor and author of convergence culture talks about the new media landscape. Welcome to convergence culture, where old and new media collide, where grassroots and corporate media intersect, where the power of the media producer and the power of the media consumer interact in unpredictable ways. Responding to the contradictory nature of our current moment of media change, this article will sketch a theory of media convergence that allows us to identify major sites of tension and transition shaping the media environment for the coming decade. Media theorist, and avowed trekkie, henry jenkins claims web 2. By combining a mix of leading media studies scholars and cuttingedge media and marketing practitioners from a diverse range of locations and sectorsin conjunction with fans, activists. Slashdot jenkins tries to bring clarity to cultural changes that are melting and morphing into new shapes on an hourly, daily, weekly, monthly basis. Henry jenkins mit comparative media studieswriting. Download for offline reading, highlight, bookmark or take notes while you read convergence culture.
Some of the activities users perform frequently such as do it yourself mashing up of music to create identities, crowd sourcing, blogging. Henry jenkins convergence culture s6c media and film blog. He arrived at usc in fall 2009 after spending the previous decade as the director of the mit comparative media studies program and. An occasional paper on digital media and learning confronting the challenges of participatory culture. Confronting the challenges of participatory culture.
Fan fiction is a way of the culture repairing the damage done in a system where contemporary myths are owned by corporations instead of owned by the folk. Henry jenkins explaining what is media convergence. Welcome to convergence culture, where old and new media collide, where grassroots and corporate media intersect, where the power of the media producer and the power o the media consumer interact in unpredictable ways. This brings us to mit media studies professor henry jenkins and his 2006 book convergence culture. Jenkins offers numerous insights on how technology and media professionals can forge better relationships with their customers. Convergence culture describes the new ways that media audiences are engaging with and making sense of these.
I thought i knew twentyfirst century pop media until i read henry jenkins. Television fans and participatory culture, convergence culture. The convergence of media productstechnology means that, in theory, we do not have to leave our homes as almost everything can be achieved at the touch of a button. The worst thing a kid can say about homework is that it is too hard. In case you are wondering, transmedia is the technique of telling a single story or story experience across multiple platforms using current technologies. He has researched and written about literature, film and media studies, gender and cultural studies for the last twenty years. Henry jenkins provides a fascinating account of how new media intersects old media and engages the imagination of fans in more and more powerful ways. If you continue browsing the site, you agree to the use of cookies on this website. Definition henry jenkins media convergence is an idea that the industry have which involves all media merging together to be controlled by one central box henry jenkins says media convergence is an ongoing process, occurring at various intersections of media technologies, industries, content and audiences. Henry jenkins participatory culture ella and chess.
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